The quickest, easiest and probably the best way to reduce the file size of the PDF is to utilize Acrobat Professional, if you have it. Open the PDF in Acrobat Professional, go to Advanced...PDF Optimizer. In the dialog that opens you can reduce the resolution and compression scheme of the images, manage embedded fonts, etc.
Ok i havent done this before. tell me if this is ok. I took the setting for X-1a pdf (which is what I use to send to printers) and inputted those values and then resaved the ad. It now is 1.1 MB. Much better. This will print ok right? Again thanks for the help
Posts: 358 | Location: Oxford, MI | Registered: July 25, 2002
I actually haven't needed to take this approach often, and it's been awhile since doing so. I'm assuming that you are going to use the converted PDF for commercial printing. If so, the settings for X-1a should be fine. You may want to double-check a few things in the newly saved PDF. Things like verifying that fonts are embedded (or supply the needed fonts), check color separations to make sure that you only have CMYK and not any additional plates, etc. Depending on what version of Acrobat Professional you have, you can find these under the Advanced... menu item. You could also PreFlight the file while in Acrobat, or in InDesign after you place the PDF.